For Australian salons

Mid-colour, hands full. Mia takes the booking.

Cuts, colours, treatments, last-minute cancellations. When every chair is busy, Mia answers, books the appointment, and sends the reminder that stops the no-show.

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✓ No credit card✓ Live in 5 minutes✓ No lock-in
Mia· RipperReceptionist Demo

Every chair is busy. The phone rings again.

Caller
Hi, I'm after a half-head of foils and a trim on Saturday morning if you've got anything. I usually see Jess.
Mia
Lovely, let's get you in. Can I grab your name and the best mobile for you? And I'll note you'd like Jess.
Caller
It's Priya — and yes, Jess if she's free. Saturday before lunch would be perfect.
Mia
I can do Saturday at ten with Jess for the foils and trim. I'll text you the confirmation now — you're booked in, Priya.
Booking createdBooking confirmed
ServiceHalf-head foils + trim
StylistJess (requested)
WhenSaturday 10:00am
ConfirmationText sent to caller's mobile
✓ A Saturday colour booking is captured and confirmed without anyone stepping away from a chair.
24/7
always answering
$0
setup fee
5 min
go-live
No lock-in
cancel anytime
Real challenges

Why calls get missed.

Calls missed while your hands are in someone's hair
A stylist mid-foil or mid-cut cannot pick up the phone, and a solo operator has no one else to answer it. The caller wanting a Saturday colour does not leave a voicemail; they scroll to the next salon and book there. Every busy hour on the floor is also your busiest hour for missed bookings.
No-shows quietly drain five figures a year
Industry estimates put beauty and hair appointment no-show rates around 30%. For a salon doing an estimated $300,000 a year, that is up to $90,000 of booked-but-unbilled time. The fix is well known: confirmations, reminder texts, and deposits on high-value services, but they only happen if every booking is captured in a system that sends them.
Source: Estimated figures from the planned RipperReceptionist salon research brief (blog-data p3): ~30% no-show rate; $90,000 estimated annual loss on $300,000 revenue.
After-hours is when clients actually book
Clients plan their hair around work, which means they call after work, exactly when the salon is closed or the owner is finally off their feet. An answering system that only works 9 to 5 misses the highest-intent window of the day.
The freed slot never gets refilled in time
A cancellation only costs money if the slot stays empty. When the reschedule call goes to voicemail, the owner finds out hours later and the gap ships empty. Captured immediately, a cancellation becomes a reschedule plus a visible open slot with time to refill it from the waitlist.
How Mia handles it

Real calls. Real outcomes.

Thursday 10:20am
CALLER
"Hi, I'm after a half-head of foils and a trim on Saturday morning if you've got anything. I usually see Jess."
MIA
Mia answers on the second ring while every stylist is with a client. She captures the caller's name and mobile, confirms the requested service and preferred stylist, and offers the Saturday times the owner has open. She books the appointment, sends the caller a confirmation text, and notes the deposit request for a colour service where the owner has that switched on.
✓ A Saturday colour booking is captured and confirmed without anyone stepping away from a chair.
Tuesday 7:40pm
CALLER
"Hey, sorry to call late. I need to move my appointment on Friday, something's come up at work. Any chance of early next week instead?"
MIA
Mia takes the after-hours call, finds the caller's Friday booking, and offers replacement times early the following week. She rebooks the appointment, confirms by text, and the freed Friday slot shows as open on the owner's calendar first thing next morning.
✓ A cancellation becomes a reschedule instead of a no-show, and the freed slot is visible in time to refill it.
Saturday 8:55am
CALLER
"Morning, do you take walk-ins for a men's cut today? Or what's the earliest you could fit me in?"
MIA
Mia answers before opening while the team sets up. She explains the walk-in policy the owner has configured, offers the first available slot of the day, and books it with the caller's name and mobile. The owner sees the booking on the day sheet before the doors open.
✓ The day starts with the gap already filled instead of a missed pre-opening call.
Salon owners use RipperReceptionist to capture bookings while every chair is busy, send confirmation and reminder texts automatically, and take deposits on high-value services.
With beauty no-show rates estimated around 30%, every uncaptured booking and unsent reminder is money a salon has already earnt and then lost.
Everything included. Nothing gated.

Every feature. Every plan.

Competitors charge $111-$283/month in add-ons for features that should just be included. We include everything. You only pay for usage.

Answers your phone 24/7
Every call in your business voice. FAQs, bookings, quotes, all handled.
Chats on your website
One script tag. Your AI is live. Customers get answers at midnight.
Books appointments
Checks your calendar. Confirms bookings. Sends a payment link automatically.
Qualifies every lead
Hot leads flagged instantly. Every enquiry captured and followed up.
You stay in control
Every booking needs your one-tap approval. You are always the boss.
Learns your business
Reads your website. Knows your services, prices, and policies in 60 seconds.
Chases unpaid invoices
Stripe payment links sent automatically, then a follow-up SMS if it's overdue.
CRM integration
Logs every lead to HubSpot or Zoho. Read and write. No manual data entry.
The honest comparison

Others charge extra for basics

Feature
Competitors
Ripper
Booking engine
$15-$49/mo
✅
Job pipeline (New→Paid)
$29-$79/mo
✅
Lead qualification
$19-$49/mo
✅
Cancellation rules
$9-$29/mo
✅
Owner approval flow
$15-$29/mo
✅
No-show tracking
$9-$19/mo
✅
Call transcripts
$15-$29/mo
✅
Payment chasing by SMS
Paid add-on
✅
Connect your AI assistant
Not offered
✅
Industry-specialist AI
Not offered
✅
Instant call demos
Not offered
✅
Voice-guided setup
Not offered
✅
QR ordering + driver tracking
Paid add-on
✅
Total extras
$111-$283/mo
$0

Total reflects priced comparisons only — rows marked “Not offered” or “Paid add-on” have no single defensible competitor figure to add.

Setup in 5 minutes

Live before your next cup of tea

1
Paste your URL
Mia reads your site in 60 seconds
2
Describe your style
Your tone, rules, and what matters
3
Set your rules
Hours, messages, what to capture
4
Go live
Your AU number. Active immediately.

Start free, $5 of Mia on us, no card

Start free trial
Three plans

Three plans, designed for Australian small businesses

Start with chat only, or go straight to phone. Upgrade or downgrade anytime.

STARTER
$19.99/mo

Web chat and email Mia for 100 conversations per month.

✓Web chat
✓SMS replies
–WhatsAppSoon
–Phone receptionist
–Voice minutes(Chat only)
MOST POPULAR
PRO
$49.99/mo

Voice + chat + email Mia.

✓Web chat
✓SMS replies
–WhatsAppSoon
✓Phone receptionist
✓Voice billed at $0.50/min
Start free trial →
No credit card · $0 setup · Voice billed separately
SAVE $2,000
PRO MAX
$999one-time
14-day money-back guarantee

5 years of Pro. $999 one-time (save $2,000) + 999 bonus minutes. For solo operators who are all in.

✓Everything in Pro
✓5 years of access
✓$0 monthly fees
✓Voice billed at $0.50/min
✓999 bonus minutes, redeem anytime
Voice minutes

Preview your monthly voice cost.

Pay as you go at $0.50/min — or prepay a bundle for predictable monthly outlay. 90-day expiry.

OVERFLOW COVER
$50
/mo
≈ 100 minutes
~5 calls/day · $0.50/min
FRONT DESK ASSIST
$250
/mo
≈ 500 minutes
~25 calls/day · $0.50/min
YOUR RECEPTIONIST
$500
/mo
≈ 1000 minutes
~50 calls/day · $0.50/min

Selected: Front Desk Assist — ≈ 500 min + 1 licence = $299.99/mo total

The numbers

Estimate the revenue you lose to missed calls.

Three numbers. Honest maths. Find out what you are losing every month.

Estimated annual revenue loss

$25,740

About $2,145 per month

Estimated annual loss = 10 missed calls per week × 52 weeks × 45% conversion × $110 average job value.

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Frequently asked questions

Can Mia require a deposit when someone books a colour or package?
Yes, if you switch deposits on. You choose a flat amount or a percentage, and the booking text carries a secure payment link. Clients who pay a deposit are far less likely to no-show, and you are not the one having the awkward money conversation.
Can Mia book against my real availability?
Mia offers times from the service windows you set, so she never books a Tuesday colour when you do not work Tuesdays. Bookings arrive by SMS and email, and anything outside your usual pattern comes through as a request you confirm rather than an automatic yes.
What happens when a regular asks for a specific stylist?
Mia captures the requested stylist with the booking, so you can honour it or move the client with a quick text. She records the service, preferred time, and any notes the caller adds, the same details your front desk would take.
Is this worth it for a small salon?
At an estimated average service value of $110, recovering one missed booking a month more than covers the entry plan. The bigger saving is usually no-shows: confirmations, reminders, and optional deposits protect time you have already sold. Voice calls are billed at $0.50/min.
How does Mia learn my business?
Paste your website URL during setup. Mia crawls your site for services, hours, pricing, and policies. You review and refine. Setup typically takes under 5 minutes.
Can I review what Mia says before it goes to a customer?
Yes. You can enable owner approval mode where Mia drafts the response and you approve via SMS before it sends. Or run Mia fully automated for trusted topics.
What if Mia gets something wrong?
Every call has a transcript and summary sent to your phone. You can correct any answer and Mia learns from the correction for future calls.
View all FAQs →

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